VICCOS DIFFUSION
Cosmetics & Personal Care
VicCos Diffusion is a Swiss distribution company founded in 2012 by Beatrice Costa and Patrizia Viccaro. Based in Biel, in the canton of Bern, it distributes eyelash extensions under the private label BLashes. The artificial eyelashes are made from microfiber and are described as light, soft, and silky. The application technique is quick and considers the anatomy of natural eyelashes without causing damage. The company also offers training courses for makeup artists and beauticians, and sells products such as mascara wands and eyelash boxes. Its range includes a special mascara for extensions that can be removed with warm water. The brand has been exhibited at Cosmoprof Worldwide in Bologna.